Noman Zafar

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Discretelogix

Software Development Company

Discretelogix

Discretelogix is a software development company offering custom software, web development, mobile apps, and staff augmentation services to clients across Canada, USA, and Sweden.

Services Provided:
Website Strategy
Web Development
Technical SEO
Onpage SEO
Link Building
Content Strategy
GBP Management
B2B Platforms
Case Studies
Organic Traffic Growth
0 %
Pages Developed
0 +
Monthly Leads
0 +
Impressions Growth
0 %

Problem

When I joined Discretelogix, the website had only 2 to 3 pages with no service offerings, no organic visibility, and no lead generation in place. The company was fully dependent on referrals with no Google Business Profile, no B2B platform presence, and no content strategy targeting international markets.

Solution

I led a cross-functional team to build a complete digital foundation from scratch. This covered 35+ strategic pages, technical SEO, content strategy, 16 case studies, Google Business Profiles in Canada and Sweden, and profiles on B2B platforms like Clutch and GoodFirms.

The Strategy

35+ Pages Built

Service pages, staff augmentation pages, and geo-targeted content for Canada, USA, and Sweden.

Technical SEO

Full site audit, Core Web Vitals, internal linking, GA4 and GTM setup for accurate conversion tracking.

16 Case Studies

Researched and written for 16 completed projects to build credibility and support the sales process.

GBP Optimization

Google Business Profiles created and optimized for Canada and Sweden to capture local search visibility.

B2B Platforms

Profiles created on Clutch, GoodFirms, and other key B2B directories used by North American buyers.

Team Leadership

Led 2 designers, 3 content writers, and 1 developer with full strategy and delivery ownership.

Results

283 Keywords Ranking with 1,600+ Monthly Organic Visitors

By conducting deep keyword research, building the right page architecture, and earning quality backlinks through consistent outreach, the site grew from zero to 283 ranking keywords, 1,600+ monthly visitors, and 227 referring domains.

530% Organic Traffic Growth in 6 Months

By creating the right content for the right audience, fixing every technical barrier, and targeting high intent keywords across international markets, organic traffic grew by 530% in just 6 months.

Page One Rankings Across High Intent Searches

By mapping the right keywords to the right pages and optimising every element for search intent, Discretelogix secured multiple first page positions across software development and staff augmentation searches in Canada, USA, and Sweden.

217% Growth in Impressions in Just 6 Months

By targeting the right keywords, building a strong content foundation, and improving site structure, impressions jumped from 184,000 to 583,000 and average position improved from 52 to 23 in just 6 months.

30+

Leads Every Month

The combined SEO strategy, GBP optimization, and B2B platform presence now generates 30+ qualified leads every month across Canada, USA, and Sweden.

Lead Sources
Organic Search Google / Bing
Google Business Profile Canada & Sweden
Clutch & GoodFirms B2B Inbound
Content & Case Studies Trust Building

What My Clients Say